онлайн телевизия

Преглед

InternetTVincludesIPTVandInternetTV.ItusestheInternettointegratemultiplecontentresourcestobroadcastliveoron-demandTVprograms.Itisamorepopularformofvideoprogramtransmissioninrecentyears.Itreliesonbroadbandnetworkandotherrelatedtechnologiesandusesaninteractiveformtoprovideuserswithvariousvideoprograms,aswellasrelatedvalue-addedservices.TheclientusesprofessionalequipmentorinstallscorrespondingvideoplaybacksoftwaretowatchTVprograms,andatthesametimeprovidestheclientwithdigitalTVandotherinteractivenetworkTVtransmissionservices.

InternetTVisanintegratedplatformbuiltbyamanufacturerapprovedbytheStateAdministrationofPress,Publication,Radio,FilmandTelevision,andthenusestheTVterminaltoconnecttothisplatformthroughthepublicInternet.InternetTVcannotprovideliveTVchannels,suchasLeTV.TV,XiaomiboxandothersmartTVs,butInternetTVcanrealizetheon-demandTVprogramcontent,andtheTVprogramresourcesaremoreabundantthantraditionalcableTVprograms.

IPTV,alsoknownasinteractiveTV,istheuseofbroadbandcabletelevisionnetworkinfrastructure,theuser’shomeTVsetasthemainequipment,broadcastandtelevisionprovidecontent,throughthecooperationofbroadcastandtelecomoperatorstoprovidechannels,useTelecommunicationsdedicatedlineconnectionisnotinterconnectedwiththepublicInternet,anduserservicesaregenerallyhandledthroughtelecommunicationsoperators,suchastheIPTVservicedevelopedbyChinaUnicom.

Характеристика

Основните характеристики на Интернет ТВ зоните са следните.

(1) Без ограничение.

TheaudienceneedstobeabletowatchTVprogramswithoutrestrictionindifferentplaces,atdifferenttimes,andindifferentenvironments,andfindinterestingprogramstowatchintheshortesttime,soyoudon’thavetoworryaboutthefixedbroadcastoftraditionalTV.Restrictionsonthetimeandcontentoftheprogram,youcanwatchandstop,switcharbitrarily.

(2) Интелигентно и споделяне.

TheintelligenceofInternetTVisreflectedinthefactthatuserscanpreviewthecontentoftheprogramsbroadcastbyeachstationthroughtheprogramlist,insteadofrelyingontuningchannelstosearch.Atthesametime,InternetTVcantransmitthephotosonthemobilephonetotheTV,sharethebeautifulmomentswiththefamily,andalsosharetheTVprogramsyoulikewithyourfamilyandfriendstowatch.

(3) Разнообразно програмно съдържание.

NetworkTVnotonlyallowsuserstowatchmovies,newsprograms,etc.,butalsocansimultaneouslyrecorduserfavoriteTVprogramsforplaybackandviewing.

Предимства

InternetTVhasbecomeahottopicamongthegeneralpublicandmostpeople.Itsimportantroleistoprovidetheaudiencewithabrand-newexperienceandwayofwatchingTVprograms.ItisdifferentfromthepassivenessoftraditionalTV,sothatuserscannotgetagoodlookandcannotwatchcompleteTVprograms,whilenetworkTVchangesInthetraditionalsenseofTVviewingmode,theautonomyoftheuserexperienceisrealized,andthewatchandstopcanberealizedatanytime,andthefavoriteprogramscanbeorderedatthesametime.Theuserexperiencehasbeenwellimproved.

Secondly,InternetTVcanprovidepersonalizedservicestandardsandrichTVprogramresources.UserscanwatchTVprogramsfromallTVstationsathomeandpopularInternetprogramsinrecentyears,soastosatisfyusers’demandforTVprograms.MoredemandmakesupforthelackoftraditionalTVprogramsinasingleformat,andtheadvantagesintheentiremediaenvironmentareveryobvious.

Управление на поддръжката

1.Improverelatedtechnicalmaintenancemanagementsystem

InordertoensurethesafebroadcastofnetworkTV,enterprisesneedtocombinetheirowncharacteristicstoestablishasoundTechnicalmaintenancemanagementsystem.Forexample,enterprisestaff'sattendanceanddutystatus,equipmentandnetworkmaintenancestatus,CDhandoverstatus,existingmaintenancesystem,etc.,throughcomprehensiveconsiderationofthesefactors,establishanefficientandunifiednetworkTVsafebroadcasttechnicalmaintenanceManagementsystemtoensurethatthevariousprocessesofnetworkTVbroadcastingcanbestandardized.Atthesametime,companiesshouldstrictlyimplementtherulesandregulations,throughtraining,sothateveryemployeecanlearnthecontentsoftherulesandregulationsindepth,andusetherulesandregulationstoregulatethebehaviorofemployeesintheirdailywork.Establishacorrespondingsupervisionandmanagementmechanism,strengthenthesupervisionofallstaff,andpromotethesafetyofnetworkTVbroadcaststobeguaranteed.

2. Засилване на обучението на техническия персонал

TechnicalpersonnelplayanimportantroleinthemaintenanceofnetworkTVsafetybroadcast.TheleveloftheirqualityaffectswhetherthenetworkTVCanbebroadcastsafely.Therefore,companiesmuststrengthenthetrainingoftechnicalpersonnel,improvetheirbusinesscapabilities,enablethemtomasterthemostadvancedInternetTVtechnology,andimprovetheirworkefficiency.Forexample,providetechnicianswithopportunitiestoreceivetraininginprofessionalinstitutions,hireexpertstogivelecturesincompanies,holdexchangesandlearningactivities,etc.,sothattechnicianscancomprehensivelylearntheequipmentprinciples,commonfailures,maintenanceandmaintenancemethodsrelatedtonetworkTV,andTechnologyrelatedtothesafebroadcastofInternetTV.Afterthetechnicianshavelearnedthisknowledge,theyshouldalsopracticemoretoenrichtheirpracticalexperience,sothattheycanbettermaintainthehardwareandsoftwarefacilitiesofthenetworkTV,soastoensurethatthenetworkTVcanbebroadcastsafelyandforpeopleProvidehigh-qualityTVservices.

3. Укрепване на поддръжката на системата за излъчване

ThebroadcastsystemoftheInternetTVwillcontinuetooperateeveryday,andsomeequipmentwillfailduetolong-termoperationorexcessiveoperatingload,AffectingthenormalbroadcastofInternetTV.Therefore,itisnecessarytostrengthenthemaintenanceofthenetworkTVbroadcastsystem.Forexample,increasetheoverhaulofthedatabaseserver.ThedatabaseserveristhecorepartofthenetworkTVbroadcastsystem.OnlybykeepingitrunningcanthesecurityofthenetworkTVbroadcastbemaintained.Atthesametime,itisnecessarytoregularlycheckthevideobroadcastservertoincreaseitsmaintenancefrequency.Diskarraysarethemostimportantvideobroadcastread-writedevice.NetworkTVgeneratesalargeamountofdatainformationeveryday.Ifthevideoplaybackserverhasphysicalbadsectors,logicalerrors,etc.,orthediskisdamagedduetofrequentdiskreadsandwrites,thedatainformationinitwillbedestroyedorlost.

Тенденция на развитие

Atthisstage,thedevelopmentofInternetTVhasabrightfuture.AstheInternethasmatured,thepublic’srequirementsforTVprogramsarenolongerlimitedtothecurrentlimitedresources,buthopeSeeingmoreabundantandexcitingTVprograms,andInternetTVcanmeettheneedsofpeopleatthisstageontheonehand,andontheotherhandcanmeetthedisseminationroleofInternetTVnetworks.

Inaddition,mycountry’sInternetTVismorematureinallaspects,coveringawiderangeoffields,suchascommunicationstechnology,computernetworks,andradioandtelevisiontechnologies.Itgenerallymainlyincludes:transmissiontechnology(P2P)andcontentdistributiontechnology(CDN).ThetransmissiontechnologyisdifferentfromthePCclient.Thedataexchangeandservicesystemgenerallydonotgothroughanetworkrepeater.Thecorecontentistotransmitfilesinapeer-to-peermannerthroughuserresources.Contentdistributiontechnologyiscurrentlythemostnewtypeofnetworkconstructiontechnology.Thecorecontentofthistechnologyismainlytouseintelligentstrategytechnology,filetransmissionismorestableandfaster,andpeoplecanobtaincorrespondingserviceswithinthebestrangeoftheirown.,Therebyenhancingthescientificuseofnetworkresources.Atthisstage,thedevelopmentofmycountry'swiredandwirelessnetworksismoremature,andthedevelopmentofInternetTVisalsomoremature.People'saffirmationandevaluationoftheInternetTVmarketaregettinghigherandhigher,andthedevelopmentprospectsaremoreoptimistic.

Платформа

Като цяло интернет телевизията може да бъде разделена на четири форми в зависимост от терминала, а именно компютърна платформа, телевизионна (приставка) платформа, платформа (интернет телевизия) и платформа за мобилен телефон (мобилна мрежа).

WatchingInternetTVthroughaPCisthemainmethodofcurrentInternetTVviewing,becausetheInternetandcomputershavetheclosestrelationship.Systemsthathavebeencommercializedbasicallyfallintothiscategory.SystemsolutionsandproductsbasedonthePCplatformhavebeenrelativelymature,andsomeindustrystandardshavegraduallyformed.Theproductsandsolutionsofvariousmanufacturershavebetterinteroperabilityandsubstitution.

NetworkTVbasedontheTV(set-topbox)platformusesanIPset-topboxastheInternetdeviceandtheTVasadisplayterminal.AlthoughtherearemoreTVusersthanPCusers,thiskindofnetworkTVisstillinthepromotionstageduetothelowresolutionandlargesizeoftheTV(notsuitableforcloseviewing).

Theplatformisa3GnetworktechnologyplatformindependentlyresearchedanddevelopedonthebasisofnetworkTV.Itintegrates3Ddisplay,pureopticalsidetechnology,andinteractivenetworktechnologyintoanintelligentterminal.

Strictlyspeaking,mobileTVisasubsetandextensionofthePCnetwork,whichtransmitsvideocontentthroughthemobilenetwork.Becauseitcanbewatchedanytime,anywhere,andtheuserbaseishuge,itcanbeself-contained.

ThebasicformsofInternetTV:videodigitization,IPtransmission,andstreamingmediaplayback.

Изправени пред предизвикателства

ThedevelopmentofIPTValsofacesmanyobstacles.Policycontrol,networkreform,andmarketcompetitionenvironmentallrestrictthedevelopmentofIPTVtoacertainlevel.

ThedevelopmentofIPTVbyChinesetelecomoperatorsisfirstfacedwithchallengesinpolicyregulation.Inaccordancewiththeregulatorysituation,iffixed-lineoperatorswanttooperateIPTVservicesonbroadband,theymustobtainthe"PermitforInformationNetworkCirculationofAudiovisualPrograms"issuedbytheStateAdministrationofRadio,FilmandTelevisionandthe"Value-addedServicePermit"issuedbytheMinistryofInformationIndustry,adualpermitsystem.ItpreventstelecomoperatorsfromdirectlyobtainingIPTVoperatingqualifications.Thecountry'sonlyinformationnetworktocirculatetheaudiovisualprogrampermissioncertificatewasissuedtoShanghaiMedia.TelecomoperatorscanonlydevelopIPTVservicesthroughcooperation.

Inadditiontotheproblemsofindustrialpolicy,ChinesetelecomoperatorswillalsofacethefollowingchallengesindevelopingIPTVservices:

Networkreformandupgradeissues,fromtheperspectiveofnetworkstatus,althoughChina’sbroadbandbackbonenetworkhasbeenbasicallycompleted,butthebroadbandaccessconditionshavenotyetfullymettheneedsofIPTVdevelopment.Inordertoprovidehigh-qualityvideocontent,itwillbenecessarytoupgradeandreformChina’sexistingbroadbandaccess.Thiswillrequirealargeinvestment.

Theproblemofbusinessmodelandprofitmodel.Ifthereisnogoodbusinessmodelandprofitmodel,theoperator'sinvestmentwillnotgetaneffectivereturn,andtheoperatorwilllosemorethanthegain.Thetriple-servicebusinessmodelcommonlyusedabroadisnotpossibletoimplementatleastinChina,butitcanalsobeusedasareferencefortelecomoperatorstopromoteIPTV,andatleastitcanformadual-bundledserviceofbroadbandandIPTV.However,exploringaneffectiveprofitmodelandformulatingreasonablebusinesstariffsareallissuesthatneedtoberesolvedatthebeginningofbusiness.

Fortheproblemofdifferentiatedservices,IPTVcanprovideseveraldifferenttypesofservices.Generallyspeaking,TVservicessuchasliveTVandon-demandTVareimportantservicesintheearlystageofdevelopment.IftheliveTVprovidedbytelecomoperatorsItisnotmuchdifferentfromtheexistingradioandtelevisionservices.Theon-demandservicechargesexceedthelevelofusers'dailypurchaseofdiscs,andusersmaynotchooseIPTV.InChina,themanagementofTVcontentisverystrict,andthephenomenonofpiracyisrepeatedlyprohibited.Therefore,WhentelecommunicationsoperatorsarrangeIPTV,howtoachievedifferentiatedservicesfromexistingserviceprovidersisveryimportant.

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